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Publication Details
AFRICAN RESEARCH NEXUS
SHINING A SPOTLIGHT ON AFRICAN RESEARCH
business, management and accounting
Effectuation and causation configurations for business model innovation: Addressing COVID-19 in the gastronomy industry
International Journal of Hospitality Management, Volume 95, Article 102896, Year 2021
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Description
The gastronomy sector is among those that are hit particularly hard by a loss of customers and regulatory uncertainty of the COVID-19 crisis. When established ways of doing business become almost impossible, business model innovation (BMI) is a possible reaction to this high uncertainty level. Effectuation and causation are decision-making logics that may lead to BMI and help a firm navigate uncertainty. We investigate configurations of causation and effectuation components associated with a high BMI level during the first wave of COVID-19. We perform fuzzy-set-qualitative comparative analysis (fsQCA) on a sample of 143 gastronomy entrepreneurs in Münster county, Germany. We identify two paths that lead to a high BMI level: “the planning soloist” and “the hedging networker.” We conclude that innovators among the gastronomy entrepreneurs use effectuation and causation components in complex configurations. © 2021 The Authors
Authors & Co-Authors
Cheng, Chengfeng
Taiwan, Taichung
National Taichung University of Science and Technology
Kraus, Sascha
Italy, Bolzano
Free University of Bozen-bolzano
Statistics
Citations: 40
Authors: 2
Affiliations: 4
Identifiers
Doi:
10.1016/j.ijhm.2021.102896
ISSN:
02784319
Research Areas
Covid
Study Approach
Qualitative