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Publication Details
AFRICAN RESEARCH NEXUS
SHINING A SPOTLIGHT ON AFRICAN RESEARCH
business, management and accounting
Digital entrepreneurship: Innovative business models for the sharing economy
Creativity and Innovation Management, Volume 26, No. 3, Year 2017
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Description
What's mine is yours. An increasing number of people are participating in sharing and exchanging information, knowledge, data and goods. As research addressing the so-called ‘sharing economy’ is still in its infancy, this article aims to shed light on it. To do this, a qualitative research approach comprising guided interviews with 14 companies from Germany, Austria and Switzerland provides detailed insights into different aspects of the sharing economy phenomenon. Our results make a direct contribution to sharing economy research, especially regarding the new business models of start-ups. Here, we find a clear difference between the relevance of economic and social orientation. The latter appears to be in higher demand among customers than entrepreneurs. The increasingly digitalized environment has led to a changed living situation characterized by urbanity, openness to new solutions, changed working situations and new mindsets. All of these aspects drive the sharing economy. The results of this paper are summarized in a framework highlighting the requirements, drivers and goals of the sharing economy. Considering the limited research in this field, the developed framework is a strong basis for discussion, critique and/or support of future research. © 2017 John Wiley & Sons Ltd
Authors & Co-Authors
Kraus, Sascha
Liechtenstein, Vaduz
Universität Liechtenstein
Durst, Susanne
Sweden, Skovde
Högskolan I Skövde
Statistics
Citations: 201
Authors: 2
Affiliations: 5
Identifiers
Doi:
10.1111/caim.12227
ISSN:
09631690
Study Approach
Qualitative