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Publication Details
AFRICAN RESEARCH NEXUS
SHINING A SPOTLIGHT ON AFRICAN RESEARCH
medicine
An illustrated leaflet containing antiretroviral information targeted for low-literate readers: Development and evaluation
Patient Education and Counseling, Volume 85, No. 3, Year 2011
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Description
Objective: To apply a dual visual/textual modal approach in developing and evaluating a medicine information leaflet with pictograms suitable for low-literate HIV/AIDS patients. To identify and recommend best practices in this type of information design. Methods: A simple leaflet incorporating pictograms was designed for an antiretroviral regimen. Cognitive testing for understanding was conducted in 39 low-literate, South African, antiretroviral-naïve adults. Participants were required to locate and explain the information, and were questioned on their opinion of leaflet layout and contents. Results: Average understanding of the leaflet was 60%. Basic medication information was the best understood. An overall lack of knowledge of HIV/AIDS and its core concepts was found. Only half the participants considered this simple leaflet "easy" to read. All endorsed the inclusion of pictograms. Conclusion: This testing method used in ARV-naïve individuals was invaluable in identifying areas needing modification before its use in patients. Text associated with pictograms was more noticeable and better understood, but only if they were closely juxtaposed. Practice implications: Leaflet design should consider culture and literacy skills, be informed by learning theory and design principles, include visuals to enhance appeal and improve understanding, and involve end-users. Verbal counseling should accompany written information. © 2011 Elsevier Ireland Ltd.
Authors & Co-Authors
Dowse, Ros
South Africa, Grahamstown
Rhodes University
Ramela, Thato
South Africa, Grahamstown
Rhodes University
Browne, Sara Hope
United States, La Jolla
University of California, San Diego
Statistics
Citations: 55
Authors: 3
Affiliations: 2
Identifiers
Doi:
10.1016/j.pec.2011.01.013
ISSN:
07383991
e-ISSN:
18735134
Research Areas
Health System And Policy
Infectious Diseases